6 Reasons To Celebrate Your Start-up With Business Showers!

Do you know that start-up founders are throwing business shower parties to celebrate their start-up journey, and a few of them are able to raise handsome amounts of funds as gifts to help them support and grow their new venture? But what are business showers, and what is the purpose of hosting them? Let’s figure it out. 

Yes, start-up founders are throwing business showers to mark this milestone step in their journey of starting their own companies and being their own bosses. Some have even received a good amount of money and resources as gifts to help grow their new entrepreneurial venture. 

What are business showers?

Much like baby showers, business showers are organized to celebrate the new addition to the family: your new start-up. 

Suppose you are a corporate professional and have decided to quit your job and launch your own brand, company, or start-up. It is a remarkable moment in your life. So you organize a business shower and break this news to the world. 

Business showers are a kind of business reveal party where you invite all your loved ones, supporters, professional network, and potential clients and investors. 

What is the purpose and benefits of hosting business showers?

Here are six reasons to host business showers when you launch your start-up journey:

1. Celebrating your start-up

Business showers are hosted for various purposes. The principal one among them is celebrating this life-changing moment with your loved ones. So, when you quit your job to be your own boss, you celebrate and share your happiness with your loved ones. 

Many of us want to launch our own ventures and quit our nine-to-five monotonous corporate jobs, but only a few can take that leap of faith. 

When you quit your job, you also say goodbye to a secure and stable source of income. Not many of us can quit and launch a new business because it requires a risk-taking appetite, patience, determination, and funds. The future can also be very uncertain. But it can be rewarding too. You can be your own boss, do what you love, and rise through the ranks to become a unicorn. 

It indeed calls for a celebration! And what better way to do so than by throwing a business shower? 

2. Introducing your brand

Okay, so you launched your new brand and now want people to know about it. So, what could be better than hosting a business shower party and inviting your social and professional network, introducing your brand, and communicating your vision, mission, and values? Business showers are your best bet to introduce your start-up, its products, and its services to the general public. 

3. Driving brand awareness

You have a new venture, so how to drive brand awareness around it in the most cost-effective way? Of course, you can arrange for business showers. When you host a business shower, you invite your closest friends and extended circles, including potential investors, clients, and people working in public relations and media. These people come together, be a part of your vision, and learn about your company’s offerings. And it drives massive brand awareness as these people share it on their social media and even spread the word via word-of-mouth publicity. 

4. Generating sales and leads

Generating leads and some sales is another potential benefit of hosting a business shower. When people become part of your celebration, they get to know about your brand and its offerings. Some even buy your products or show an initial interest in becoming clients. So, business showers can help you generate sales and solid leads. 

5. Getting product feedback

This is another benefit of hosting business showers that you can’t ignore. Hosting a business shower can help you get product feedback by showing them the product demo, brand video, or concept. When people experience your products and services first-hand, they give you a lot of new ideas that can help you refine your offerings. It will help you perfect your offering and launch it right. 

6. Crowdsourcing of funds

Okay, so you can’t ignore this one; it is the most significant benefit of hosting a business shower. Just like at a baby shower, when people come to wish you all the luck for your expectant new baby, they bring you gifts. Similarly, when people become a part of your startup celebration, they get supplies, resources, and cash as gifts, which can help you grow your business. 

Business showers are a networking event that can help you in many ways you can’t even imagine. You can create business registries or set up a PayPal account and share it with your guests in case they want to make some contributions to help you grow your business. 

Read Also: 7 Lessons To Learn From Home Chefs!

A quick business shower checklist

Here is a quick checklist that you should have before you announce your business shower:

• Choose a proper location for hosting a business shower, preferably your office. 
• Prepare a guest list and make sure to include potential investors, clients, and entrepreneurs. 
• Set up a website or a landing page where you can share your company, its offerings, vision, mission, and goals. You should also share the founder’s story to make it more personal. 
• Have a business registry or a PayPal account integrated into your website or landing page so that people can contribute there directly. 
• Design and send out beautiful e-invites to your guest list. 
• You can list items you want as gifts and mention them on your website so that people can bring relevant gifts if they give you something. 

Suggested Reading: For more about business showers and ideas, visit 👉 Business Shower Ideas!